Merch Management, Shopify Infrastructure & Production

Integrated Merch Infrastructure

— Strategy

Brand & Merch Architecture

Merch branding & production artwork
Core SKU planning & product structure
Drop and evergreen release planning
Collections and product mapping
Long-term product roadmap guidance

Design and planning structured before execution begins.

— E-Commerce

Shopify
Infrastructure

Structured Shopify stores for scale
Product flow and organization
Conversion-focused layout & setup
Data ownership configuration
Ongoing store oversight and updates

You own the store, while we build and manage it properly for you.

— Production

Manufacturing
& Fulfillment

Organized vendor coordination
Apparel & accessory sourcing
Production timeline management
Quality control checkpoints
Fulfillment coordination & monitoring

Execution strategically aligned before any inventory is committed.

— Governance

Ongoing Operational Management

Monthly performance reporting
Vendor communication oversight
Inventory tracking and visibility
Release coordination and planning
System wide operational accountability

MYO Global remains accountable across the entire operating structure.

You operate through one system — not scattered vendors.

Common Questions

What you need to know.

Do we retain ownership of our brand, store, and customer data?

Yes. You retain full ownership of your brand, Shopify store, customer data, and revenue. MYO Global operates as an agency-led partner and does not take ownership of your business.

How does MYO Global get paid?

MYO Global is compensated through a one-time onboarding fee and an ongoing percentage of gross merch sales. Production and fulfillment costs are handled separately and transparently.

Are you a merch company or a reseller?

No. MYO Global is an agency-led infrastructure partner. We design and manage the system behind your merch program but do not own, license, or resell your merchandise.

Who handles manufacturing and fulfillment?

MYO Global coordinates manufacturing and fulfillment through trusted execution partners, including Scrappy Apparel Company. We oversee alignment, quality, and delivery without locking clients into a single supplier.

Can we sell more than just apparel?

Yes. We support apparel, accessories, and select non-apparel products. When sourcing falls outside existing partners, MYO Global facilitates sourcing and execution as part of the system.

Is this model built for drops, evergreen stores, or both?

Both. We help partners design the right mix based on audience, demand, and long-term goals.